Automation for lenders and financial services
From the first application to the last repayment, Cllr runs customer engagement end to end for your organisation. Every step is logged for audit, and every result is visible to your team.
One platform for every financial services workflow
This is KYC and customer onboarding as it runs: the event that starts it, each step on the channel the customer answers, and the result written back.
Under 1s
From the event to the first step4 channels
Voice, WhatsApp, SMS, Email, in one workflow60+ languages
Each conversation in the customer's ownWritten back
Every outcome lands in the onboarding systemA sample workflow. The systems, rules, steps, channels and KPIs are configured end to end for your business.
Financial services use cases
Each one runs on the same connections, rules and audit trail, so you can start with one and add the rest.
KYC and customer onboarding
Guide applicants through documents and verification.Starts when
- Application started but not submitted
- KYC document missing or rejected
- Video KYC slot missed
Runs on
- Voice
- SMS
Loan lead qualification
Reach new applicants while they are still deciding.Starts when
- New enquiry from a website or partner
- Pre-approved offer viewed but not accepted
- Callback requested
Runs on
- Voice
- SMS
Loan and EMI collections
Reminders, promise-to-pay and early arrears.Starts when
- EMI due in a set number of days
- Auto-debit or mandate bounce
- Missed payment
Runs on
- Voice
- SMS
Where the manual work sits today
Applications stall halfway
Applicants drop off when a document is missing or a step is unclear, and nobody follows up until the lead has gone cold.Collections depend on call lists
Reminder calls run from lists exported the day before, so the first contact after a missed EMI often comes days late.Every conversation has to be defensible
Consent, call recordings and the exact wording used all need to be available when an auditor or regulator asks.
How you go live
Start with one workflow, or plan a wider rollout from the start.
Illustrative. Your timeline is scoped with our team.
Day 1
Day 2
Day 3
Day 4
Day 5
Day 6
Day 7
Day 8
Day 9
Day 10







Day 1 to 2
Scope
Agree the first workflow, KYC and customer onboarding, and the KPI it should move: application completion rate.Day 3 to 6
Connect
Read access to the loan management system and payment gateway. Events are mapped and the rules written with your team.Day 7 to 9
Review and test
Compliance signs off call scripts, calling hours and consent wording. Test calls and messages run with your team first.Day 10
Live
Live on real traffic, measured against the KPI from the first day.
Systems Cllr connects to
Events come in from these systems, and every outcome is written back to them.
- Loan management systems
- Core banking
- CRM
- Payment gateways
- KYC providers
- Data warehouse
Questions from financial services teams
How Cllr fits your systems, rules and compliance needs.
Still have a question?
Talk to the team and we will answer it directly.
Further reading
Guides for financial services teams on the blog.
Start with the workflow that costs you most
Bring one process with a clear owner and a measurable baseline. We map it, test it against representative cases, and hold it to the KPI you set.

